The Noble Cup is a great example of my logo design process. I began by asking my client questions about her business, customers and competition. I researched ideas and sketched concepts (a compilation of my favorites are shown here). I proposed my top 2 ideas to the client. We discussed the concepts and decided to merge them. I went back to the sketchbook and we narrowed it down until we had a final product we both loved. I delivered a branding style guide and a final logo package with all file formats and color variations needed.